Put zero waste
Into Action
Get our free email course and learn everything you need to know about zero waste in five resource-packed emails.
FOR YOURSELF
Learn how to reduce waste in your home and life and take concrete steps towards zero waste.
FOR YOUR CITY
Craft and pass policies that build momentum for a zero waste future in our cities.
Why Zero Waste?
Trash is a tangible representation of a system that extracts resources at the expense of the environment. When we eliminate waste, we divest from the extractive linear economy and prioritize renewable, circular economic systems.


The Cost
We’ve made more plastic in the last 10 years than we did in the preceding century. This exponential rise in production places an incredibly heavy burden on the people and animals that have to live near or among the things we throw away. Couple that with the fact that 90% of a product’s environmental impact happens before you even open the package and we start to understand the true scale of the problem we’re facing.
Upstream Impact
When we throw something away, the waste we see is just a small moment in a much larger story. The real problem is that for each pound of waste we create, 32 pounds are created upstream of us. That’s because each new thing requires all kinds of extraction, shipping, refining, and packaging before it even lands in the store.
Real solutions to the waste crisis focus on reducing consumption in the first place and using only resources we have already extracted. Zero waste is not about throwing away better, but rather eliminating the need to constantly purchase new things.


Climate
70% of global greenhouse emissions come from our food and stuff. Extracting, transporting, manufacturing, storing, using, and disposing of things that end up in landfills are massive drivers of climate change and equally massive opportunities to quickly address the climate and environmental crisis.
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